PENT. JOANA™ Reformer Receives Red Dot Award: Product Design 2026

Where performance becomes art.
PENT. has been awarded the prestigious Red Dot Design Award 2026 in the category Product Design for the JOANA™ Reformer.
This distinction is granted by an international jury of design experts to products that demonstrate exceptional quality in form, function, and innovation. It is a recognition reserved for objects that do not follow standards — but define them.
A new interpretation of the reformer
The JOANA™ Reformer is not an iteration.
It is a reinterpretation.
Designed by Joanna Brandys, the JOANA™ Reformer was conceived as a sculptural object — redefining the visual and functional language of Pilates equipment. Every proportion, every line, and every material decision reflects a balance between engineering precision and refined aesthetics.
This is not fitness equipment placed in a space.
It is an object designed to belong there.
Awarded for more than design
The Red Dot Design Award jury recognized JOANA™ for:
- seamless integration of form and function
- clarity of design language
- precision of execution
- elevated user experience
JOANA™ transforms movement into something more —
a controlled, intentional, and refined experience.
Designed and built in-house
From the first sketch to the final product, JOANA™ is entirely conceived, engineered, and manufactured by PENT.
Our in-house R&D and production teams maintain full control over every detail — ensuring consistency, quality, and integrity at every stage.
This approach allows us to create objects that are not only technically advanced, but also emotionally resonant.
Beyond category
At PENT., we do not aim to improve existing categories.
We create objects that redefine them.
The Red Dot Award: Product Design 2026 confirms that direction —
and reinforces our commitment to building products where performance and design exist as one.
Discover JOANA™
Experience the award-winning reformer that redefines Pilates.
JOANA™ Reformer — Red Dot Award: Product Design 2026
Where performance becomes art.